For Best Viewing, Please Rotate Your Phone
Tap anywhere to continue
For Best Viewing, Please Rotate Your Phone
Tap anywhere to continue
The Digideck may not work properly in this browser
Try one of the following browser options to have a better Digideck experience.
Google Chrome
Microsoft Edge
Mozilla Firefox
Apple Safari
Click anywhere on the screen to continue
EXPERTISE - Outlyr brings to bear a perfect blend of savvy industry veterans with relevant market insight and experience. Deep and meaningful relationships with clients, vendors and talent enable us to work smarter, faster and more creatively to produce and perform for the best brands on the planet.
PROCESS - Outlyr's approach to customer engagement is predicated on timely and transparent communication, extensive collaboration, speed to market and a commitment to deliver excellence that leaves no stone unturned.
DRIVEN - With a proven track record of producing client value, our success is due to a relentless focus on delivering results for our valued clients.
Dates:
April 22-28, 2024
Location:
Los Angeles, California
Host Venue:
Wilshire Country Club
Dates:
March 18-24, 2024
Location:
Los Angeles, California
Host Venue:
Palos Verdes Golf Club
Dates:
October 2-8, 2023
Location:
The Colony, Texas
Host Venue:
Golf Clubs at the Tribute
Dates:
September 23 - October 1, 2023
Location:
Rogers, Arkansas
Host Venue:
Pinnacle Country Club
Dates:
July TBD, 2024
Location:
Midland, Michigan
Host Venue:
Midland Country Club
Dates:
June 15-18, 2023
Location:
Grand Rapids, Michigan
Host Venue:
Blythefield Country Club
Dates:
November 6-12, 2023
Location:
Belleair/Tampa Bay, Florida
Host Venue:
Pelican Golf Course
Dates:
February 12-18, 2024
Location:
Naples, Florida
Host Venue:
Tiburon Golf Club
Dates:
August 14-20, 2023
Location:
Jackson, NJ
Host Venue:
Metedeconk National Golf Club
Dates:
June 3-9, 2024
Location:
Greater Atlantic City, NJ
Host Venue:
Seaview, A Dolce Hotel- Bay Course
Dates:
November 6-12, 2023
Location:
Belleair/Tampa Bay, Florida
Host Venue:
Pelican Golf Course
Dates:
February 12-18, 2024
Location:
Naples, Florida
Host Venue:
Tiburon Golf Course
Our experienced production and event management team is well regarded for unparalleled service, meticulous planning and flawless execution.
Understanding brands is key to our business. We work with leading global companies to advise on opportunities that drive business value.
A custom hospitality program is a powerful platform to connect clients & partners to a brand. We can deliver unparalleled customer engagement events & corporate hospitality packages to elite events worldwide.
Outlyr believes that by merging sports and entertainment with philanthropy, we can enhance the quality of life in a community. By leveraging market insights and partnerships, Outlyr crafts community programming that brings sponsoring brands to life and elevates regions for years to come.
CHALLENGE: Via relationships with senior executives at AIG, Eiger was tasked with assessing the global golf landscape for sponsorship opportunities for AIG to revitalize their brand and host key brokers, partners and executives via a major golf sponsorship platform.
SOLUTION: Once the UK was established as the market of choice, a second corporate objective was overlaid in the search which was diversity and inclusion. An opportunity to assume the title sponsorship of the Women’s British Open was discovered and an initial five year partnership was negotiated beginning with the 2019 event.
RESULTS: Golf industry and global press reaction to the announcement in December of 2018 was universally positive, noting the support of women’s athletics by a major global brand. Over 120 key business partners gathered outside London for a first class executive hosting program that included events such as a Chairman’s breakfast and roundtable discussion from global leaders in diversity and inclusion. A thrilling finish by Hinako Shibuno saw the best ratings for any LPGA event in five years. It was an extremely successful inaugural year as title sponsor for AIG.
CHALLENGE: In 2010, Eiger saw an opportunity to reinvigorate professional golf in New Jersey when the Wakefern Food Corporation, parent company of grocery cooperative, ShopRite, sought a premium event to support their charitable giving initiatives and host clients annually.
SOLUTION: Eiger, with the support of corporate partner Wakefern Food Corp., established Greater Atlantic City as the permanent host to the ShopRite LPGA Classic. A host site agreement was signed with Seaview, A Dolce Hotel, and a premium 2-day customer Pro-Am experience was established featuring the world's top players.
RESULTS: Today, under Eiger's leadership, the event features a live television production on NBC's Golf Channel, attracts more than 65,000 spectators, hosts the largest Pro-Am in all of professional golf and boasts more than 400 corporate partners. In the years since its inception, the ShopRite LPGA Classic has generated an annual economic impact in excess of $20 million to the Greater Atlantic City area and has raised more than $40 million for charitable partners.
CHALLENGE: As an Official PGA Tour partner, SERVPRO was looking for agency support to better maximize and leverage their overall contractual sponsorship rights.
SOLUTION: As the first part of our engagement, Eiger renegotiated SERVPRO's PGA Tour partnership to provide greater flexibility in assets and a more favorable pricing structure. We then built an integrated marketing plan to achieve B2C and B2B objectives, including white-glove hospitality experiences at targeted tournaments for the brand's most coveted clients.
RESULTS: Outlyr has helped drive objectives for the brand and franchisees through integrated sponsorship activation. We hosted hundreds of guests to VIP experiences, resulting in significant incremental business, while still yielding a reduction in year over year investment for SERVPRO in golf. SERVPRO has since expanded its presence, tapping into new markets and reaching new clients using golf as the platform.
CHALLENGE: Walmart's mission was to help improve the quality of life in their home region of NW Arkansas. Key objectives included showcasing NW Arkansas as a viable destination for recruits and new business, giving back to the community in meaningful ways and providing area residents with a world-class sporting event experience.
SOLUTION: Walmart was named the title sponsor of the Walmart NW Arkansas Championship presented by P&G, an LPGA tournament in Rogers, Arkansas. Our team crafted a week-long series of programming surrounding the LPGA tournament including culinary experiences, fitness activities, kid-friendly events, women’s empowerment programs, charitable initiatives and more. All events were designed to be both affordable and accessible, aligning with Walmart’s corporate mission of “saving people money so they can live better.”
RESULTS: Over the past decade, the #NWAChampionship has grown into one of the largest tournaments on the LPGA Tour and a signature event for the NW Arkansas community. 70+ local and national businesses have partnered with the tournament to offer ancillary community events and activations including the STEAM Center for Kids, the Walmart Women's Empowerment Summit, BITE NW Arkansas food festival, #LikeAGirl Day, 5k @ the LPGA benefitting Mercy and more. Additionally, Walmart and the tournament have contributed $4.7M to local charitable organizations since the event’s inception in 2007.
CHALLENGE: Enhance the food and beverage experiences for the community, fans, volunteers and Meijer vendors in the following areas: Concession Stands, Champions Party, Hospitality areas, Volunteer Dining, Grand Taste and Celebrity Chef Events, while providing the highest quality food at the lowest price and engage the entire community.
SOLUTION: Outlyr designed and executed a look, feel and experience that signaled a consistent brand message in all food and beverage areas, with emphasis on the Grand Taste. Grand Taste (Main), a massive 25,000 square foot, self-contained culinary showcase of Meijer, sponsors and the local restaurant and brewery communities accompanies Grand Taste Garden, a 18,00 square foot platform which in addition delivered late night food & drink while offering outdoor seating and live entertainment every evening.
RESULTS: The Grand Taste featured an immersive Meijer in-store experience with over 80 top local restaurants, breweries and Meijer/vendors (featuring complimentary samples: sliders, fresh fruits, healthy snacks, beverages, etc.) in a true showcase of the region/culture. The Grand Taste hosted over 3,000 visitors each day of the three-day event, all in a family friendly, cost effective, environment.
Dates:
June 3-9, 2024
Host Venues:
Seaview, A Dolce Hotel Bay Course
Galloway National Golf Club (Pro-Am Only)
Seaview, A Dolce Hotel Pines Course (Pro-Am Only)
Location:
Greater Atlantic City, New Jersey
Format & Purse:
Three -day, 54 hole stroke - $1,750,000 Purse
Television:
CBS & NBC/Golf Channel - 8+ hours of coverage
Monday June 3th |
|
Tuesday June 4th |
|
Wednesday June 5th |
|
Thursday June 6th |
|
Friday June 7th |
|
Saturday June 8th |
|
Sunday June 9th |
|
Television Viewers
US Golf Fans
US Golfers
LPGA Golf Spectators
Male/Female
LPGA Fans
to have a
post-graduate degree
to have a
HHI over $250,000
to be a decision maker
for their company.
to be a CEO
at their company
to own a home
$750,000+
Broadcast in 170+ markets reaching 550+ million households with 10 hours of coverage on NBC/Golf Channel and Sunday final round coverage on national network television on CBS.
The LPGA averages 3.4 million unique viewers who watch each LPGA broadcast across TV, digital/social streaming and OOH.
LPGA events generate an average of $7+ million in television media value with over 400M impressions of in-telecast exposure.
Seaside gaming and resort capital of the East Coast, hosting over 27 million visitors a year, making it one of the most popular tourist destinations in the United States.
More than $1.7 billion in investments in recent years has enhanced Atlantic City’s appeal with world-renowned casinos resorts and hotels, big name restaurants, unique attractions, headline entertainment, luxurious spas and championship golf.
Host of one of New Jersey's premier sports events and best women professional golfers for over 30 years.
Since 1992, ShopRite's partnership with the LPGA has raised more than $40 million for charity.
The 2023 event donated to multiple local and national organizations. In total, the 2023 event raised over $1.5 million for charity.
Together ShopRite and Acer donated laptops and ShopRite Gift Cards to 8 young adults who participated in the essay contest at the Boys and Girls Club of Atlantic City
Own 1 of 3 days of the Tournament. Include a co-branded, in-market activation platform using event assets to highlight your brands positioning.
Club or Lounge naming rights offer your brand the ability to reach high-end business executives while alighting with a premium space
Event for female executives and young inspiring females to come together for a golf lesson from an LPGA professional, network and enjoy
Hold daily pairings guides for
patrons on course
Interactive area on course for fans to hit a drive in a simulator, get a lesson from a PGA professional or practice their putting.
Tournament would not be possible without the assistance of over 800 volunteers.
Area for all of the media to work from, player interviews, photos and press conferences all take place inside the Media Center.
Located on the 1st & 10th tee box for players to check in before their round
Driven by staff, vendors, volunteers and pro-am participants around the course
Standard boards carried by volunteers, one per grouping. The standards inform the spectators of that groups score.
Carried by volunteer marshals on course to inform patrons to be quiet while the players hit
Located off the 9th and 18th green this is an area for fans to interact with players and receive autographs
Sponsor's logo to be displayed on all Tournament lanyards worn by staff, volunteers and media.
Full page, four-color advertisement in the Official Tournament program, distributed to patrons.
Full panel, four- color advertisement in the daily Tournament pairings guide, distributed to patrons.
As a Daily Presenting Partner, your brand will have the ability to connect by owning one of three (3) tournament days at the ShopRite LPGA Classic Presenting by Acer. Daily Presenting Partners can include a co-branded, in-market activation platform using event assets to highlight your brand's positioning.
The ShopRite LPGA Classic will host a Women's Executive Golf Day at the Seaview Golf Club as part of Tournament week, to engage, inspire and unite powerful women in various industries.
As the longest-running women's sports organization in the world, LPGA is the most authentic platform to align with to support these programs.
The Junior Golf Show will take place on Saturday, June 12th at the Seaview Driving Range, and will showcase LPGA professionals giving instruction to over 200 youth golfers in New Jersey. Sponsoring the Junior Golf Show is a great way to support the event while growing the game of golf with New Jersey area children.
Media Day will take place prior to our event, and it is the "official" start to the festivities surrounding our Tournament. A sponsorship of Media Day would help ensure the Tournament gets the needed support from local media and will give your brand a "front-and-center" show of support.
NAMING RIGHTS
INVESTMENT - $25,000
INVESTMENT - $5,000 per area
The Patriots Pavilion provides a venue for active, reserve, veterans & first responders to enjoy premium golf along with complimentary food and beverage. This is a great opportunity to align your brand to benefit the great men and women who serve this country through free tickets to the tournament and entrance into the Patriots Pavilion.
CO-PRESENTING SPONSOR:
INVESTMENT - $25,000
Our volunteer program is vital to the success of the ShopRite LPGA Classic. As a Co-Presenting Sponsor, you will be supporting a team of over 900 individuals with the goal of making our event a success.
CO-PRESENTING SPONSOR (1 of 2)
INVESTMENT - $25,000
INVESTMENT - $5,000
INVESTMENT - $7,500
The Driving Range is the center of excitement. Pro-Am contestants and professionals will start their competitive days right here. The Driving Range draws spectator traffic throughout the Tournament as fans watch their favorite players practice.
Naming Rights
INVESTMENT - $20,000
The Tournament Putting Green is located in the middle of the action, just across the street from the 1st tee. The putting green draws spectator traffic throughout the Tournament as fans watch their favorite players practice before and after their round.
Co-Naming rights of Putting Green (1 of 2)
INVESTMENT - $17,500
INVESTMENT - $7,500
All Tournament tickets to be digital in 2022
INVESTMENT - $10,000
INVESTMENT - $3,750
INVESTMENT - $8,500
Activation space on course to enhance the fan experience and showcase your brand
Put your brand front and center with an exhibit space in our Exhibitor Village. This activation area will be in a highly-trafficked area at Seaview, A Dolce Hotel.
INVESTMENT - $5,000
For the right brand, we have the ability to create an activation space(s) throughout the course to enhance the fan experience and showcase your brand.
INVESTMENT - $10,000 and up (Depending on size/location of space)
For over 5 years, the ShopRite LPGA Classic works with local schools to create a ticket design contest. Elementary school students have the chance to submit their designs for that year's grounds ticket, four (4) winners are chosen.
As Presenting Sponsor, this is an opportunity for your brand to bring the Tournament to the children of New Jersey and help promote the game of golf.
In 2021, Tournament tickets will be digital, designs will continue to be displayed on the digital ticket.
Ability to activate and/or provide a hole contest prize during the official pro-am on Wednesday & Thursday
Opportunity for amateur golfers to play with top LPGA professionals on Wednesday & Thursday.
The ShopRite LPGA Classic operates the World's Largest Pro-Am in golf! The event operates over two days, Wednesday & Thursday, at three (3) golf courses: Seaview Bay Course, Seaview Pines Course and Galloway National Golf Club. The Pro-Am brings in over 800 amateur golfers from top corporations, a chance to play with LPGA professionals. Partnering with this event will provide a variety of assets and more.
The ShopRite LPGA Classic operates the World's Largest Pro-Am in golf! The event operates over two days, Wednesday & Thursday, at three (3) golf courses: Seaview Bay Course, Seaview Pines Course and Galloway National Golf Club. The Pro-Am brings in over 800 amateur golfers from top corporations, a chance to play with LPGA professionals.
Four (4) playing spots in the Official Two-Day Pro-Am, each spot includes:
INVESTMENT:
Foursome - Bay Course - $17,500
Foursome - Pines/Galloway - $13,500
Four (4) playing spots on one day (Wednesday or Thursday) of the Pro-Am, each spot includes:
INVESTMENT Foursome - $12,000
Private suites deliver the ultimate experience. This best-in-class atmosphere is perfect for entertaining your top clients and customers while situated at the ideal spot to watch the top women golfers in the world
The Champions Club is our shared-exclusive luxury skybox overlooking the 18th green, and will be the ideal area for entertaining customers as well as networking with some of the top executives in the region.
Investment - $100,000
Investment - $50,000